Thursday, August 16, 2012

Facebook Marketing Tips For Fun And Profit



Local Business Marketing

Who would have thought that from a photo-sharing site, Facebook would evolve into a powerful marketing tool that it is today? Big or small ventures are now utilizing it to promote their brands, stay connected with clients, and convince the public to try their offerings. If you haven't jumped onto the bandwagon yet, perhaps you should do so soon. In this article, let's discuss some Facebook marketing tips and business marketing tips that can help maximize the platform.

First, you should determine your goals in using Facebook as a marketing technique. The clearer your goals are, the faster you can accomplish them. As already mentioned, you can utilize the site for greater brand exposure, staying in touch with customers, and enticing new clients. You can also use it for free advertising, event announcements, and assembling of a larger fan base.

Second, determine your business target audience. Knowing who you're working hard for is crucial in almost any Facebook marketing ideas. This allows you to direct all efforts toward winning and sustaining them in the process. While you might be offering something that's useful for everyone, it could surely be suited to a specific crowd. Optimizing your marketing methods for a specific group can promise better results and more web traffic for your business webite.

Third on this set of Facebook marketing tips is to personalize your business page. Switching your photo banner in to the logo (or name) of the business will give visitors a far more "branded" experience. This makes you appear more professional and facilitate better recall especially to your new visitors and customers. After they start to see the same image someplace else within the web, they would know it is your business that they are looking at.

Fourth, optimize your profile photo by posting logos, ads, product lines, and even fan pictures. Apart from customizing your site further, it will entice viewers to get to know more of what's happening in your business. Promo ads are especially effective here. When they see a poster-like announcement of a Sale or a special offer, they will absolutely have a tough time resisting.

Fifth, share testimonials and positive feedbacks about your brand. Whenever a client expresses satisfaction or love for your product or service, share his or her sentiments with everyone. Quote the client directly or provide a link whenever possible. This is a fantastic way to promote your business free-of-charge. Besides, what can be a more effective marketing strategy than word of mouth? The public is inclined to believe whatever they hear from a real person.

Finally, always involve your followers. Inquire about what they like to see. Create polls. Ask them to become fill-in some blanks. This doesn't just make them feel that you're cool but also cause them to become believe that you genuinely care. People want it when they're asked of their opinions. It can make them feel important. Naturally, the harder important you're making them feel, the more they stay nearby. This means a whole lot in nurturing customer relations. This can be one of the better Facebook marketing tips you could ever learn today.



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