Facebook is gaining wide popularity among Internet marketers and small businesses. Learning to leverage the power of Facebook marketing will enable you to reach out to a huge audience quickly and effectively. Perhaps the best way to do this is by making a fan page so visitors can follow you and receive regular updates about things that are relevant to your brand. Just remember that there is a great deal of competition among fan page owners to collect the largest following. You're going to need to do a little "out of the box" thinking in order to make your page really stand out. Optimizing your page for the search engines is one good way to do this. Follow these great search engine optimization tips so your fan page gets maximum exposure. We have only provided an introduction along with several solid applications utilizing the principles of work from home. Your overall frame of mind and perspective you bring to your internet business will play a major role. We have to speak in general terms, and with that we do believe that low-performing businesses will usually be run by those who do not have optimal attitudes that translate into behavior. We would urge you to work to avoid taking things personally or negatively, and you can turn your business situation around in a number of ways including working with your mindset. There is so much available to you from the standpoint of learning how to up your mental game. In our own ways, we ultimately decide much if not most of our fate.
The first thing you should keep in mind when creating your page is to use your brand name as your page's name. In other words, you need to make sure you have carefully chosen your Facebook fan page's name. You should opt for a name that goes with what business you're in and also what you plan to do. This is why your brand name will always do, as you don't want be seen as a scammer by having a lot of vague keywords and phrases in your name. One other thing you need to keep in mind when naming your page is that you shouldn't change it once you've set it. The name of your Facebook page should always be kept the same because Google uses it to place it in the search engines and changing it can ruin that placement. This occurs because Google places a lot of weight on the title of a page to determine where to put it and so when you change the name, it will need to start again when trying to find out where to place your page.
There are some default areas where you audience can land, which you will see when you first build your page. But these tabs have only limited options such as the wall, links, info, etc. This issue, however, can be overcome with the use of FBML, an application that allows users to add in more tabs that can be filled with content that is more optimize. You can thus set up more boxes and add more text, images and links to your page. This will benefit you by increasing your overall content score. What advantages does this provide in terms of SEO for your page? The likelihood of Google noticing your fan page is higher.
Last but not the least; show a little gratitude and thank your new fans. When somebody visits your page through the search engines and becomes your fan, thank them right there and then. You can even go further by offering every new fan a free e-book or money off a product, just to make your thank you mean a little more. Don't forget to attach a quick "thank you" message along. In summary, once you have effectively optimized your page for the search engines, you will realize that it is not all that challenging and that it will not take much time to see results start pouring in. It is also very important to remember that properly optimizing your Facebook fan page is just one way to get the success you want. You need to keep working on your SEO so that you can keep improving your search engine traffic levels. While there are lots of factors that figure into making your fan page a success, it is how you build up on this success that really matters.
SEO and Internet Marketing specialist with tips on improved company SEO from the Los Angeles division of Jett Media Group
Thursday, August 16, 2012
Search Engine Optimization Tricks For Your Facebook Fan Page
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