Sunday, February 5, 2012

How to Reduce Your Blog's Bounce Rate



You know there are quite a few things that make-up a winning blog. It can be fairly easy to just post content and then work on sending traffic to it without thinking about much else. This is exactly why they aren't able to figure out what's stopping them from achieving any real success. That brings us to the topic of bounce rate, and that is directly a function of the state of your blog. So your blog's bounce rate is sky high; well, here are a couple of clever ways to lower it.

A long time ago web users have expected for a site to load fast, and that is something you must have. That is probably the first hurdle to overcome for your blog; so at least you do not want to worry about that. If your blog is slow to load, then you have to do some reading to find out what can cause that to happen. Another way to boost performance is by using the plugin for cache management. The basic rule of business anywhere and especially online is never make things complicated for people. Just because something is free does not mean it is all right to put them through the ringer. This may not go too well with your readers and they may hit the exit button. Some bloggers like to use Amazon S3 which is fine, but we recommend your own hosting. The last thing you want to do is be known as a difficult blogger to deal with.

Just like a lot of content on a blog, extensive internal links to other posts will keep people engaged. Ask yourself - why is Wikipedia so successful today, and it's because the site has got so many great internal links that it keeps you engaged. Anything you can do that will encourage readers to keep reading is necessary. Make sure you are internally linking in a sensible manner so that your readers actually find it useful.

You can never afford to publish poor content, and this is one area where you have total control. It gives you the needed edge over the competition and improves your position in your target market. Your bounce rate totally depends on your content, so do not drop that ball. You can totally turn your situation around with your blog and have an excellent experience.

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