After you have been working hard at forum marketing and are no longer a newbie, there are distinct changes that occur. Recognition happens once people feel like they know you well. The entire dynamic has changed since the early period when you were new. Don't be alarmed, this is normal and will greatly depend on your activity in the forum itself. You are in control of how this is handled. This is a very good thing because now you can begin making logical decisions in regards to your marketing strategies.
We have mentioned elsewhere the importance of knowing specific rules of each forum. That still stands true, but it is also important to discover the rules of forum etiquette. You've probably already got an idea about net etiquette, or as it is called now, netiquette. Forum etiquette, then, is just a subset of netiquette that can be applied to a much smaller space in which people get together. Yes, you really need to learn about this particular concept and follow the rules as best you can. And that means that you are going to need to pay a little bit closer attention to what has been going on. Think of the basic rules of civility if you were sharing a house with half a dozen people.
One thing you should already know is that there will be many times you are wrong, and while you don't want it to happen, you just need to get through it and move on. You should be concerned about this even more if you are put in any kind of leadership position. Always be wary of what you put in your comments, so you can be presenting the best possible appearance. In a business forum, you do not want to put yourself out there about something only to have a real expert come along and correct you. Forums make it very easy to share opinions but also to share criticism.
All forums and groups have members who become known as "key players"; it's just the natural outgrowth of human nature. This is a natural occurrence that happens every time people with distinct personalities get together and interact. You don't need to know why it happens, you just need to know who the key players are. Usually though, everything depends upon you, your goals and your reasons for being there and in that particular forum to begin with. Understanding who the leaders and alpha members are might not be the biggest deal for you. If you do care it is probably for networking purposes in which case you really do need to care who the key players are. It's clear to see that forum marketing can create some interesting time spent working each day. It's a great day when you can spend it working and meeting some really cool people. Longevity in forums allows you the chance to meet countless people and maybe even some you know for years. There are many intangible benefits when you seriously devote yourself to marketing and doing business on forums. Always be careful in forums since the audience is constantly changing. So make sure to keep our recommendations in your thoughts.
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