Sunday, March 31, 2013

Let SEO Grow Your Online Income



Do you want your business to stand out from the rest? To catch the attention of a wide and targeted audience? Do you wish for your business to convert mass traffic into successful sales? Obviously you do - anybody with a business wants all of these things plus much more.

Just how can your business benefit from all three of these things? This is easy - use effective SEO.

Search Engine Optimisation (SEO) is the process of getting your website recognised and ranking well at the top of the search engines, like Google. With help from the right SEO Company (see - SEO Essex UK), a good SEO strategy can pay off handsomely for your business.

A lot of businesses can be sceptical of how something they know so little about can prove such a rewarding investment. This article will show you that in fact SEO is an extremely worthwhile pursuit.

Listed below are 8 valid reasons for why you should use SEO to get to the top of Google:

1. 84.1% of the UK population uses the internet. That's a great deal of exposure.

2. 93% of online experiences start on the search engines. You need to be where your potential customers are, and in this modern age, that's usually in the search engines.

3. 75% of search users never scroll past the first page of the search engine rankings. Due to this, you have to be ideally ranking as high in the search engines as you can. So - a high position would be desirable, however, a first page position would be essential.

4. 42% of users will click the top-ranking link. 8% will click the link that ranks second, and then the click-through rate continues to drop from there.

5. SEO offers a 25% higher conversion rate than PPC advertising (See - PPC marketing ).

6. To find a local business or shop, 70% of customers will check for online resources. Business listings such as the Yellow Pages have grown outdated. Due to this, the majority of consumers will turn to the search engines to locate their local business. Google places will make it easier for customers to find you.

7. Traffic generated through SEO is targeted, as it finds clients that are specifically searching for your product or service.

8. Google owns 65-70% of the search engine market share. Google is definitely the place to be.

SEO is beneficial for putting your business just where it needs to be - in front of your customers.

If a business was to ignore the obvious benefits of a good SEO campaign, they would be ignoring the customers that are searching for their products or services. This would mean bigger business for your competitors, but not for you.

If you are interested in learning more about SEO and what it can do to help your business grow, see - www.seoessex.co.uk orclick here for more information about seoessex.co.uk .



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