Tuesday, May 8, 2012

Authority Sites or Mini Sites- Which Way Should You Go?



Will mini sites or authority sites serve your marketing interests better? Each one has its own list of pros and cons. Keep in mind that there is no rule that states you must choose only one. Each one offers a few unique benefits. But you'll honestly have to follow your own preferences to find the choice that is better suited for you. If the whole debate has you wondering which one to go with, then your best option is to learn more about each one. After you have a good base of knowledge, then you will easily be able to make a decision. When most people talk about a particular internet business method there is usually a certain amount of existing knowledge that is taken for granted. Just imagine taking a complete newbie and trying to explain absolutely everything on .

There are beginners and basically advanced techniques with online business, and it is not that even the advanced are hard; you just need to know about them.

That is often the difference with success, some people do bother to learn more about something, and that enables them to be more effective with their business. That is one aspect of internet business that we love; there is always something more that can be learned. Once you have your initial campaigns underway, then you really have to pay attention to what is going on, and that is why testing and tracking are so valuable.

Sometimes people want to really refine their focus into a tight, well defined niche. There is no shame in this at all. Perhaps you only want to target one very thin slice of a market; a micro-niche market. For these very targeted marketers, mini sites perform much better than authority sites. With the latter, you can target just one or two main keyword phrases very easily and often rank very well in a short time. Of course that also depends on the competition for those keywords. Of course, it's possible to focus on a micro-niche within the confines of an authority site. If this isn't appealing to you though a mini site remains a solid choice. Maybe one of the most straightforward approaches to getting the best from all you do is something very many people never do - simple testing. Here is an example, you can test something new with Affiloblueprint 3.0 in your email marketing by only mailing to half your list. Who will ever know why people in business do not do the things that will help them to make more money.

You know what can happen anytime you are rushed, and that is why getting the sequence of things backward, or missed altogether, is so likely to happen. You will be faced with new methods and techniques for a while, and all you really need to do is take it in small steps until you see results or feel comfortable. If it is related to email marketing, then you take a small percentage of your list and perform a simple test.

Any time you want to implement something new and untried on one of your sites, then think about a small scale test on an appropriate page. Before you roll-out your well thought out test, do not forget to track all that you are doing so you can interpret the results.

Google has made sure that getting a minisite ranked highly is a lot more difficult than it used to be. If you want to do things quickly, including making money, then you will need to go with the minisite model. An authority site represents an investment of time and some money, so the mindset is totally different. If you do everything yourself with an authority site, then you will spend a great deal of time on it. It is much like buying large quantities of stocks and holding them for many years. Also, you will find that an authority site will not rank as quickly as a minisite. But once it does, then you can monetize it very powerfully and earn more than you will from a handful of mini sites.

Authority sites also allow you to begin ranking for different keyword phrases than the ones you intended. It's very possible that your site will start ranking for keywords that are synonyms of your chosen keywords. When you see this happening, you have the option of exploring those possibilities for even better rankings. Those synonyms should be analyzed to see what other keyword phrases and variations you might be able to expand on for even more rankings. This can happen to many established authority sites relatively easily. Once again, these kinds of results do take time, so be patient. Very many people in business have used the List Profit Sniper to generate a variety of excellent results, and we have just touched on a few elements.

But do keep in mind that how you execute what you learn will have more of an impact one way or the other. These methods can work hand-in-hand with paid for ads, for example, and that is possible even on a small budget. But remember that any time you decide to try something new, stop and consider a few things first. Remember that you want to keep your risks at a minimum until you feel good enough with assuming more risk.

You will have to remember that your business must be guarded, and you are the only person who will do that in any serious manner. We obviously cannot force you to use sound business practices, and so you need to recognize their value and use them. Each online marketing venture is unique and you must consider them all separately. Each business you have has unique characteristics that involve the entire spectrum ranging from marketing/advertising considerations to your own personal interests. Now that you know this, perhaps you'll understand why it's impossible to declare either the authority sites or mini sites to be superior.



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