Increasing the Efficiency of Your Backlinks Through Optimization

Backlinks

Obtaining high quality backlinks isn't just an issue of getting them from wherever you can. You have to optimize them from a strategic viewpoint for the search engines to see them.

Given below are 3 powerful tips to help you optimize your backlinks better.

When an external site links to yours, for the search engines to take the link into consideration you need to make sure it isn't in JavaScript. Finding these links isn't easy which means you will have to check the source code of the page where your link is to find out. You have to check that your link is in the right format and the position it appears in.

You also want to avoid redirect scripts so check that your links connect direct to your site. This is because you want to make sure that people reach your site when they click on the link and not any others. Since search engine spiders can't crawl flash sites, you want to avoid getting any links from such sources. Since the search engines can rank and index static HTML pages you want to make sure that, if you really need a link from a flash site, your link is on the static page. To better optimize your links you need to make sure you are concentrating on your link building efforts correctly. After all, you shouldn't spend loads of time getting links that are going to be useless for your SEO efforts. When you're listing your site in anchor text, make sure you use different types of keywords and text so that there's more than one variation. This is because Google uses Lateral Semantic Indexing or LSI to match synonyms and serve better results. Your site loses credibility with the search engines when you only target one keyword. To find a variety of keywords for your anchor text, use a keyword tool or a thesaurus. When you do this, Google will see your links as good quality and will rank your site better.

Last but not the least; make sure that you're creating links only in text format. Avoid using any type of graphics that may become a hindrance for the search engine spiders when they try to follow your links. The whole purpose of building links is to create a navigation system that makes it easy for the search engines to find your site. You'll get the best results, then, by building a navigation system that is simple for the search engines to use.

In this article, we have been show very clearly why link optimization is vital and how you can get a higher rank with it. Until you can devise a system of your own that is efficient, you will have to be consistent with this approach, even if ti seems too complicated due to all of the steps.

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