With the online world growing increasingly competitive, more and more software and techniques are being hailed as the new solution to pleasing Google and ranking well within the search engines. Nonetheless, with so much information now available to us on the web, it's become harder than ever to know what it takes to run a successful site.
If you are having difficulty separating the facts from the fiction, here are a few of the Five most common SEO myths found on the internet today - debunked for your benefit.
Myth #1 The End Is Nigh For SEO. Each time Google makes changes to its algorithms, fear mongers talk of the end of SEO. Nonetheless, this is not the case. However, Google updates like Penguin do not mean the end of SEO, they just mean that your old SEO strategies have become less effective.
The fact that businesses continue to thrive from SEO reveals that whilst SEO can occasionally need re-tweaking, it is far from dead.
Myth #2 Anyone Can Do SEO. Whilst it is true that anyone can carry out SEO, not everybody can do so effectively. Therefore, if you choose to have your website designed professionally, why not outsource your SEO to the professionals (see - SEO service )? An SEO expert can offer you something that a web designer cannot - a website that generates traffic and makes money.
Myth #3 The More Links I Have, The Higher I'll Rank. This is an extremely common misconception held by many; the misbelief that the more links a website has, the better it'll rank with the search engines.
Nonetheless, this is not true. The success of your site's rankings are effected by the quality of your links, not the quantity.
Myth #4 Good Content Alone Will Guarantee A Good Ranking. Since the penguin update, Google has been keen to emphasise the importance of using high-quality content to rank well. Nonetheless, whilst high quality content is important, it will not help to achieve anything by itself.
You cannot expect traffic to find its own way to your website. Good content boosts organic traffic, but must be paired with other SEO rankings (through linking or PPC, see - Essex pay per click consultancy ) to generate that much-needed traffic.
Myth #5 SEO is Spam. With Google hot on black hat SEO techniques, people are beginning to mistakenly tarnish all SEO practices with the same brush.
There are many black hat SEO techniques that web masters should wish to avoid; however, there are also many legitimate SEO techniques that are still capable of boosting a site's rankings in an ethical and effective manner.
So there you have it - 5 of SEO's biggest myths. Hopefully this will help you to clear up any doubts or misconceptions you may have had, helping you to regain confidence in your SEO techniques and look ahead to an improved, effective SEO campaign.
For more information on SEO, see - SEO company in Essex .
SEO and Internet Marketing specialist with tips on improved company SEO from the Los Angeles division of Jett Media Group
Wednesday, February 20, 2013
Do You Believe In These 5 Greatest SEO Myths?
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